MyBrookdale

Small Business Development Center

business


Prepare… Grow… Succeed!

Are you ready to start a new business? Do you want to expand your current business?

The Monmouth/Ocean Small Business Development Center provides small and new businesses with educational business development programs and consulting services in a variety of areas such as management, finance, and business start-up.

Entrepreneur Certificate Program

The Entrepreneur Certificate Program offers training to help those looking to start or grow their own business. Topics include: business planning, goal setting, financing, and marketing. The Monmouth/Ocean Small Business Development Center (MOSBDC) located at both Brookdale Community College and Ocean County College sponsors this 33-hour program. Take one course to improve your knowledge or take all courses and receive an Entrepreneur Certificate. To acquire a certificate, you must attend 100% of the Business Development Core Workshops and forward a certificate request to MOSBDC.


MOSBDC Business Development Core Workshops

 

Business Start-Up Workshop

If you are an entrepreneur who is planning to start, or have recently started a small business, this course is for you! Examine the legal forms, how to register your business, setting up financial records, taxation information, insurance needs, and licensing.

Sec 1: Sat, Jan 5, 9 am-3:30 pm
Sec 2: Sat, Mar 9, 9 am-3:30 pm
Sec 3: Tues & Thurs, Apr 2 & 4, 6-9 pm
Sec 4: Sat, May 11, 9 am-3:30 pm
Fee and Code: $97, XBUSD 001


Marketing Strategies for Small Businesses

In this 15-hour overview, identify how to position your business by developing a marketing plan that focuses on goals and strategies. Discover how to effectively analyze the current marketplace in creating valid pricing. Investigate creating a customer database and explore how to develop a marketing mix through advertising, promotions, and sales. 5 SESSIONS.

Mon, Mar 4-Apr 1, 6-9 pm
Fee and Code: $269, XBUSD 044


Financing a Small Business

Interested in starting a business or expanding an existing business? Need financial assistance? Gain information on determining money needs, SBA loans, venture capital, working with local banks, and use of a business plan to secure financing.

Sec 1: Sat, Jan 26, 1-4 pm
Sec 2: Thurs, Apr 25, 6-9 pm
Fee and Code: $60, XBUSD 009


A Business Plan

Even the most skeptical banker can be persuaded positively with a convincing business plan. Comprehensive plans include sales forecasts, market identification, resources, personnel, cash flow, and income projections. Learn what to include, which language to use, and in what format.

Sec 1: Sat, Jan 26, 9 am-12:30 pm
Sec 2: Thurs, Mar 21, 6-9:30 pm
Sec 3: Mon, Apr 15, 6-9:30 pm
Sec 4: Mon, May 20, 6-9:30 pm
Fee and Code: $65, XBUSD 008


Record Keeping For Small Businesses

Gain an understanding of primary financial statements, and effective methods of analysis. With hands-on instruction in business and accounting software programs, participants will learn the general accounting cycle.

Sec 1: Tues & Thurs, Jan 15 & 17, 6-9 pm
Sec 2: Tues & Thurs, Apr 16 & 18, 6-9pm
Sec 3: Tues & Thurs, May 7 & 9, 6-9 pm
Fee and Code: $99, XBUSD 043


Digital Blueprint Certificate

Social Media Workshops

In today’s market, it is essential to approach social media with a sound strategy that’s the right match for your small business. From Facebook Business Fan Pages, to Twitter, to LinkedIn and Google+, you will discover the most efficient and effective tools to help sustain business growth.

Social Media Using Twitter & Instagram
Tues, Feb 5, 6-9 pm
Fee and Code: $69, XBUSD 082

Social Media Strategy
Tues, Jan 15, 6-9 pm
Fee and Code: $69, XBUSD 079

Social Media B2B Using Linkedin & Google+
Tues, Feb 19, 6-9 pm
Fee and Code: $69, XBUSD 081

Content Marketing and Blogging
Tues, Feb 19, 6-9 pm
Fee and Code: $69, XBUSD 094

Social Media B2C – Using Facebook & Pinterest
Tues, Apr 2, 6-9 pm
Fee and Code: $69, XBUSD 077

Email Marketing
Wed, Apr 10, 6-9 pm
Fee and Code: $69, XBUSD 089


Website Management Workshops

Whether you’re promoting services or selling products online, an effective website is essential to all businesses, small or large. Learn about the online components that can be utilized to represent your offerings and put you in-front of new customers/clients, from Website Development Strategy to Search Engine Optimization (SEO), Video Creation, Analytics and more.

Planning your Website
Tues, Mar 5, 6-9 pm
Fee and Code: $69, XBUSD 075

Intro to Search Engine Optimization
Tues, Mar 12, 6-9 pm
Fee and Code: $69, XBUSD 078

Intro to Google AdWords
Tues, Mar 26, 6-9 pm
Fee and Code: $69, XBUSD 087

Intro to Google Analytics
Thurs, Apr 4, 6-9 pm
Fee and Code: $69, XBUSD 086

Creating Video for Your Website
Tues, Apr 9, 6-9 pm
Fee and Code: $69, XBUSD 083

Intro to WordPress
Tues, Mar 19, 6-9 pm
Fee and Code: $69 XBUSD 107

For a comprehensive schedule of workshops and services, call 732-842-8685 or visit www.mosbdc.com